Seesaw

Seesaw was created by Julie and Graeme and with no retail experience, no cash to invest, but determination and a couple of credit cards to kick start the enterprise, they opened Seesaw - specialising in real cloth nappies. The 1st shop was little more than a cupboard - with a retail space of less than 4 metres square. But into this tiny square came clients, more clients and still more clients. Wooden toys were added to the collection and the shop burst at the seams, necessitating a move to a two storey outlet, 20 times larger than shop number one - and a website which is now highly profitable.